Vantage Point Consulting
Rebranding Goes A Long Way
Vantage Point serves only one client niche: small business. Their mission is simple: Help small business perform better and reach their potential. Perspective serves as the foundation of our approach. They help clients see their company from a vantage point that illuminates where they are, where they would like to go and how to get there.
The Thought Process
The client from the beginning, knew they wanted a lighthouse in the logo. I created a vector silhouette of the light house and added two fresh shades of blue to symbolize the sky or water. Blue can be associated with new beginnings which is close to the approach Vantage Point has with its clients.
Requirements
- Brand Design
- Graphic Design
Completion:
February 2014
Back To Works
